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Toyota C-HR prologue concept

The bold just got bolder

Unafraid to stand out and unwilling to compromise, just like the individuals who drive it, the original Toyota C-HR created a new genre. An icon from day one, it captured the hearts of thousands of Europeans drivers that had been waiting for a car that shared their rebellious streak.


But the Toyota C-HR’s success laid down a challenge – how to take a convention-defying original to the next level? When a car is already synonymous with fun and audacity, can it be improved?


With the new Toyota C-HR prologue concept the answer is yes. 

When worlds collide

The Toyota C-HR prologue concept is a fearless evolution of the original that’s also true to its DNA. It is more coupé-like yet with increased interior space. And its surfaces flip between the defined and the fluid, for a look that’s futuristic and unmistakably Toyota C-HR.
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Toyota C-HR Gallery

The future is coming – with extra attitude

Introducing the new Toyota C-HR prologue concept, a first – but very real – vision of a car that will soon be turning heads all over Europe. Much more than a concept, the Toyota C-HR prologue concept stays true to the original’s rebel spirit, flipping convention on its head.