Promoting global rollout of conservation activities beyond the Toyota Group and its business partners by establishing three future-oriented global projects in 2016.
Key activities and goals at present: Expanding Toyota’s long-standing conservation activities in the areas of forestry, environmental grants, and environmental education; sharing our knowledge and experience gained from these activities through three future-oriented projects:
(1) Toyota Green Wave Project: connecting with local communities
A series of mutually affiliated tree-planting activities run by Toyota and Toyota Group companies. Cooperation will be sought from local governments and businesses, as well as suppliers and sales companies, to expand the scope of activities and contribute to improving the natural environment. This project will draw on Toyota's experience in planting a cumulative total of 8.6 million trees over more than 10 years in Hebei Province, China, which is suffering from desertification, as well as at Toyota plants in Japan and other countries.
(2) Toyota Today for Tomorrow Project: connecting with the world
A long-standing environmental grant program that will be strengthened on a global scale. Toyota will launch a project fostering global conservation, in cooperation with various like-minded organizations around the world.
(3) Toyota Education for Sustainable Development Project: connecting to the future
Based on the concept of training people to take care of the environment, this series of environmental education programs will be significantly expanded using conservation sites owned by Toyota in Japan. Overseas, an Environmental Education Center has opened in China, followed by one in Thailand.