Innovating in order to enhance the quality of people’s lives and provide all kinds of solutions related to people's mobility – this is what Toyota aims for while becoming a mobility company.
There is always a better way
In the 19th century Sakichi Toyoda, the founder of the Toyota Group, invented the automatic loom to improve conditions for manual loom workers. His innovations were adapted to car-making by his eldest son, Kiichiro, who formed the Toyota Motor Corporation in 1937. Ever since, Toyota has been a ground-breaker. We launched the world’s first mass-produced hybrid car, the Prius, in 1997; provided a blueprint for modern manufacturing through the Toyota Production System; pioneered the use of hydrogen in the Mirai in 2014 … and we continue exploring better ways to address the challenges impacting our world.