Toyota has today handed over a seven-car fleet of cars to Team Ireland, ahead of the 2018 World Para Swimming Allianz European Championships, and has been named as an Official Supplier to the event. Toyota is an Official Partner to Paralympics Ireland and to the 2020 and 2024 Irish Paralympic Teams and this supply of vehicles builds on that partnership.
This month’s event will mark the first time Ireland will ever have hosted a major International Para Sporting event. Taking place in Dublin from August 13th to 19th, the 2018 World Para Swimming Allianz European Championships is the biggest para swimming event taking place in the world in 2018. Toyota’s Paralympic Brand Ambassadors, Ellen Keane and Nicole Turner will be competing in the event, with both athletes having ambitions to reach the podium.
Over 400 athletes, representing 37 countries, across 476 individual races will be in Dublin competing for podium places and thousands of spectators are expected over the seven days of competitions.
Toyota’s ambition for the partnership is to promote a more inclusive society, help break down barriers to mobility, boost the profile of Paralympics, and ultimately create a lasting legacy for Paralympic sports in Ireland. This is very much representative of Toyota’s “Built for a Better World” brand proposition and its vision to create a meaningful difference for the people of Ireland.